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Networking and Marketing Opportunities
Mid-Am Mixer
Mid-Am Mixer The owners of the Mid-Am Trade Show—IGIA, ILCA, WGIF— are proud to host the Mid-Am Mixer at Navy Pier. Members of each organization, the Mid-Am Board of Directors, Mid-Am trade show attendees, and exhibitors are invited for an unparalleled opportunity to mingle and celebrate the industry. In 2012, the Mid Am Mixer will be held on the show floor giving exhibitors and attendees additional dedicated time to network and conduct business. To facilitate your networking efforts, exhibitors have the option to:
- Purchase drink tickets in advance. A package of ten (10) tickets is $87.50; single drink tickets are $9 each. Drink tickets can be purchased via the Mid Am online registration site.
- Order snacks from Navy Pier to be distributed directly from your booth! Catering forms will be included in the service kit.
Find out how your organization can become part of this special event!
Attendee Discount Offer
To drive attendance to this year’s show, Mid Am is introducing a new program that rewards your customers and prospects with the BEST AVAILABLE RATE to attend the 2012 exhibition. The regular fee to attend Mid Am is $30 (or $35 at the door). However, by using the Source Code that is unique to your company, your customers and prospects will receive the special discounted rate of $20! Taking advantage of this discount is as simple as 1-2-3.
1. Direct your customers and prospects to the Mid Am registration page at
http://www.midam.org/Registration/registration.html.2. From there, click on the “Register Today” link.
3. Enter the Source Code in the box on the left hand side of the page and complete the registration.
To verify your company’s source code, please call 800-300-6103.
Promote your presence at Mid Am and WIN! The exhibitor that generates the most registrations will receive ten (10) FREE drink tickets for the Mid Am Mixer!
Drive Traffic to Your Booth
Pre-show marketing is the #1 method to increase trade show results. To facilitate all your pre-show marketing activities, check out the online Exhibitor Toolkit.
In the toolkit, you will find:
- Logos, photos and banner ads
- Customizable email text
- Links to social media









