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About the Mid-America Horticultural Trade Show
Attending Mid Am opens a window of opportunity to see for yourself what's new, what works, and what sells!
- Strategic Opportunities—Capitalize on attendee and exhibitor networking opportunities and exhibitor sponsorships.
- Trade Show Survival— Learn about the power of trade shows and how Mid Am—the green industry answer-place—delivers exciting, up-to-date business-building and professional development opportunities.
- Buying Power—Save time and money by seeing a variety of products in one place to compare prices and services.
- Business Relationships—Increase contacts from hundreds of exhibitors and thousands of attendees.
- Current Trends—See the latest and greatest fresh new products and services in person to stay inspired.
- Educational Programs—Choose from the vast educational sessions, meetings, and seminars to stay informed that may ultimately result in improved customer service and business decision.
- Networking—Explore solutions to challenges and build business relationships by mingling with horticultural professionals—growers, designers, sellers, managers, and more.
- Future Resources—Meet new horticulture graduates at the Career Center to see what the future holds for the industry.
- Show Sponsors
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Mid Am Attendees and Exhibitors
Mid Am attracts a broad spectrum of horticultural professionals, including growers, nursery operators, landscape contractors, garden center and chain store buyers, grounds maintenance managers, landscape architects, florists, interiorscape professionals, public lands managers, arborists, golf course superintendents, and students. Considered by exhibitors to be one of the best order-writing trade shows of the year, Mid Am attracts an array of influential buyers.
The Premier Horticultural Trade Show for More Than 35 Years!
The Mid-America Horticultural Trade Show (Mid Am) attracts thousands of growers, landscape service providers, retailers, and suppliers to Chicago each January. The timing of the show enables buyers and planners to prepare for the growing and sales season ahead. Mid Am is for everyone involved in growing, designing, installing, maintaining, or selling plants and related material.
Mid Am is sponsored by
- Illinois Green Industry Association (IGIA),
- Illinois Landscape Contractors Association (ILCA), and
- Wisconsin Green Industry Federation (WGIF)
Charter Exhibitors
Among the 154 exhibitors at the first Mid Am trade show were 21 who have continued to exhibit at Mid Am every year sinces! These charter exhibitors are being recognized by Mid Am for their consistent loyalty through more than a quarter-century of horticultural excellence:
| Bailey Nurseries, Inc. Bork Nurseries, Inc. Arthur Clesen, Inc. Dayton Bag & Burlap Co. Formart Containers, Inc. Forrest Keeling Nursery Great Western Bag Company Greenleaf Nursery Company Grootendorst Nurseries, Inc. D. Hill Nursery Co. Hines Horticulture, Ltd. |
Home Nursery, Inc. Horticultural Marketing & Printers, Ltd. Illinois Landscape Contractors Association |
| Mid Am Officers | Mid Am Exhibitor Advisory Committee |
| President: Barbara Rosborough, Rosborough Partners, Inc. | John Lobacz, Russo Power Equipment |
| Vice President: Bill Vogel, Spring Valley Turf Products | Tom Steinmetz, Reinders |
| Secretary: Jim Melka, Jim Melka Landscaping & Garden Center | Mark Allgaier, John Deere Co. |
| Treasurer: Dave Story, Bartlett Tree Experts | John Hendle, Dayton Bag & Burlap |
| Kevin Terven, Illinois Brick Company | |
| Mid Am Directors | Catalino Mendoza, Midwest Groundcovers LLC |
| Steve Fiore, L.A., Rocco Fiore & Sons, Inc. | Dave Harms, D. Hills Nursery Company, Inc. |
| Terry Kurth, Weed Man Lawn Care | Rich Eyre, Rich’s Foxwillow Pines Nursery |
| Veronica Krenzel, The Toro Company, Inc. | |
| Matt Zerby, Wasco Nursery and Garden Center | |
| Mid Am Staff | |
| Executive Director: Joe Khayyat, Illinois Green Industry Association | |
| Mid Am Show Management | Mid Am Media Contact |
The Mid-America Horticultural Trade Show is |
Ken Krause Sr. Manager, Marketing and Communications Services |
| Buffy Levy - Overall Event Management/Trade Show | SmithBucklin Corporation |
| Shannon Cavanaugh - Convention (hotel, venue contract, food & beverage) |
312.673.4808 |
| kkrause@smithbucklin.com | |
| Marisa Kossakowski - Registration | |
| Laura Sweitzer - Education | |
Ken Krause - Marketing |
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| Stuart Lawry - Exhibit & Sponsorship Sales | |
| Elizabeth Marino - Finance/Accounting | |
Mid Am Facts & Figures - Find out basic information about who attends the Mid Am show.











