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Essential Educational Sessions for Industry Professionals
There are always new products and industry trends that you need to keep up with in order to stay competitive in the changing market. You'll find the education you need to grow your knowledge and your business this January at Navy Pier in Chicago. Here’s what you’ll find at Mid Am 2013:
Pre-Conference Workshops
Get in-depth, full-day training on topics you need to grow your business.
Midwinter Conference
We know the needs of growers and arborists differ from the needs of retail garden center owners and managers. We recognize that parks & rec professionals and golf course superintendents don't need the education that business owners need to make their businesses profitable. But we also understand that landscape designers and contractors might have similar concerns about topics such as sustainable landscaping. This year's education sessions will focus on business management and practical applications for specific audiences.
Tracks include:
- Plants & Horticulture
- Horticulture & Arboriculture
- Sustainable Landscape
- Outdoor and Green Living
- Maintenance & Operations
- Retail & Business Management
- Management & Marketing
- Latino Track
Mentoring Roundtables
Growing your network also helps you grow your business. Meet other business owners and managers and industry veterans to discuss hot topics, share ideas and discover solutions for your business challenges.
The Learning Zone
The Learning Zone on the trade show floor offers yet another place to meet experts and find out what’s new in the industry through hands-on, classroom style and new product showcase sessions. Education in the Learning Zone is available to all attendees.
The Smart Bar
The Smart Bar, located in the Mid Am Meet-Up, provides you time to discuss your challenges or tough questions with industry experts and other attendees and hear their solutions. The topics to be addressed will be announced closer to the show dates. Access to the Smart Bar is available to all attendees.
