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Exhibitor User Guide |
McCormick Place West—offering more meeting rooms, wider variety food service, closer parking, and special dock and crate storage, Mid Am provides exhibitors with opportunities to …
| Promote products/services | Build customer base |
| Establish your company name | Develop existing customer relations |
| Stay in touch with industry trends |
Mid Am has several features to strengthen exhibitor support including new Relax and Learn Workshops—30-Minute Clinics and Daily Educational Demonstrations, Exhibitor Tool Kit, Exhibitor Lounges, Innovation Showcase, and Marketing and Networking Opportunities.
Sections of this website that may be of interest to Mid Am exhibitors:
- EXHIBITOR REGISTRATION*— online registration will be avialable later this year.
- STRATEGIC OPPORTUNITIES
Marketing Opportunities — several distinct sponsorship opportunities to help your company stand out from the rest; confirmed exhibitors should visit the Exhibitor Service Center for details and sign-up
Networking Opportunities — a NEW program designed to match registrants with industry thought leaders over a morning cup of coffee; participants will rotate among tables moderated by industry luminaries that address current topics o finterest; use the online conference registration form available in the Registration section of this site
Promotion Opportunities — several programs have been established to help exhibitors promote new or demonstrate existing products/services including the Innovation Showcase and the new Relax and Learn Workshops, which include the new 30-Minute clinics and the Daily Educational Demonstrations.
- EXHIBITOR RESOURCES
Exhibitor Service Center — a special one-stop place developed for exhibitors to update company profile, register booth personnel, download applications for the Innovation Showcase and Daily Educational Demonstrations, read about Sponsorship opportunities, customize a customer invitation, download a show logo, and more. Each exhibitor received a password to the service center along with their confirmed booth assignment.
Exhibiting Information — specific information for companies who want to exhibit at Mid Am including the prospectus, exhibitor contract, floor plan, and space rental details
Interactive Floor Plan — pinpoints exhibitors by names, product, or booth number
Exhibitor Resources — critical details including move-in schedule and up-to-date news affecting show events, procedures, deadlines, and more
Exhibitor Toolkit — valuable marketing tools to maximize your before, during and after Mid Am experience
Hotels/Chicago — hotel information including reservations and Chicago's places of interest
Parking & Directions—parking details and a map showing directions to McCormick Place
McCormick Place/Meals—background information about McCormick Place and meals available during your visit
- EXHIBIT LOCATORS
Exhibit Floor Plan—searchable interactive floor plan that allows you to locate exhibitor booths to see if they are reserved or available
- ABOUT Mid Am
Trade Show Strategies and Networking Opportunities—helpful hints to help make your Mid Am experience productive
President's Message—an overview of what to expect at Mid Am's president
Sponsors: IGIA, ILCA, and WGIF —see what these three organizations that sponsor Mid Am have to offer
Media—a collection of press releases highlighting the Mid Am event
- EDUCATIONAL SESSIONS
Management Workshop —details about the pre-show event that presents constructive information on managing and developing your business; if you are an exhibitor who is also attending a conference, remember to check the "Our firm is a Mid Am Exhibitor" box on the Conference Registration Form in order to receive an exhibitor badge
Midwinter Conference—various educational session descriptions organized by interest track; if you are an exhibitor who is also attending a conference, remember to check the "Our firm is a Mid Am Exhibitor box on the Conference Registration Form in order to receive an exhibitor badge
Relax and Learn Workshops—mini educational sessions will take place throughout the day for anyone to stop by and listen to great ideas, tips, and techniques geared to increase productivity and efficiency
Irrigation Association Classes - details for classes and exams designed especially for irrigation professionals
Industry Meetings —industry-related meetings being held in conjunction with Mid Am
Need more information about exhibiting at Mid Am?
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Mid Am is the Midwest's premier horticultural trade show that has recently earned the distinction of being on 2006 Tradeshow Week's Top 200 list.
* IMPORTANT: As an exhibitor, you will receive an exhibitor badge that allows you entrance to the Mid Am Trade Show, as well as the opportunity to represent your company at a booth.
